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CHICAGO, IL - DECEMBER 27: In this photo illustration, milk and cookies sit on a counter on December 27, 2012 in Chicago, Illinois. Milk prices could spike to $6 to $8 a gallon in January if lawmakers fail to reach a "fiscal cliff" deal and renew a Farm Bill that's been in place since 2008 and sets the price at which the government buys milk. (Photo Illustration by Scott Olson/Getty Images)

Oreo has rolled out dozens of new flavors over the past few years . . . but they’ve just taken it to a new level.

The newest Oreo flavor is . . . a mystery.  They come in a white package, and the cookies are the traditional chocolate Oreo cookies, but they’re not telling you what the cream is.

If you guess it right, though, you could have a shot at winning $50,000.  And five other people who guess it right will win $10,000.  You have until the end of November to submit your guesses to Oreo’s website.

So what could- it be?  According to the people at “Food & Wine” who’ve tried them, they all decided it’s either Fruity Pebbles or a more generic “cereal milk.”

And Oreo already did a Fruity Pebbles flavor called “Fruity Crisp,” so maybe they’re on to something with that cereal milk idea.

 

 

(Food & Wine