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The BMW Barcelona Blues

It’s week five of quarantine with the family – and I’m grateful that everyone is healthy and we haven’t gotten on each others nerves too much. But there are things…

It’s week five of quarantine with the family - and I’m grateful that everyone is healthy and we haven’t gotten on each others nerves too much. But there are things I miss: euchre parties that last until 1am (it’s a midwest thing), going to a restaurant bustling with people - isn’t it weird how we complained about ambient noise while dining, but now we long for it. And I miss reviewing cars. So I started thinking about specific things:

  • The exhaust note of the Bullitt Mustang
  • The whine of the supercharger on a Demon
  • The first time you hop into a Kia Soul and look for the hamsters
  • The mechanical sounds when you warm up a GT-R in the morning

But do you know what I really miss? The 2020 BMW 840i and it’s comfort mode. NO REALLY. Let's be honest - most cars with different settings (sport, eco, comfort) seem to feel the same (unless you’re bombing it around a track). But the 840i comfort mode changed the ambient lighting, put on the seat warmers and created this warm, comfortable environment that just wraps around you like a blanket. In the world today this car should be considered a form of stress relief. Seriously. I miss it that much. 

Now to the “standard” car review points. Yes it's quick, 335hp 3 liter turbocharged 6 cylinder is refined with plenty of spunk (that’s a technical term). You’ll also notice the exhaust note from the 840i is perfectly matched - not overbearing but definitely better than the trolling motor you hear from certain 4 cylinder power plants. 

The BMW 840i is most definitely a drivers car with a perfectly matched 8 speed transmission that flows through the gears, great line of sight (i’m 6’5” and these things matter - amazing how an A pillar can sour you on the entire ride), nice leather interior (love the white leather with the detailing), and the infotainment system is functional without being overwhelming. Is there a backseat? Technically yes...but that’s more of a suggestion at this point. If you need room for four get the Gran Coupe (a lot of people talk about it better of the two...I’m not sure, something magical about a true two door BMW). 

So I can throw stats and figures at you all day regarding the BMW 840i. But it’s much harder to explain a feeling. This car is a vibe, a sense of warmth and pure driving. People will stop you and ask about it when you put gas in it. Neighbors will stand at a safe distance and marvel at the Barcelona Blue paint color and compliment you from six feet away. It’s pretty damn cool. 

Bottom line: How often does anyone experience that sense of pure joy in a car? The answer is not often. I’ve put the BMW 840i in my top five. It’s that good. I miss it.

Jim O'Brien is the Host of "Big Jim's House" Morning Show at 94.7 WCSX in Detroit. Jim spent eight years in the U.S. Naval Submarine Service, has appeared on Shark Tank (Man Medals Season 5 Ep. 2), raised over two million dollars for local charities and is responsible for Glenn Frey Drive and Bob Seger Blvd in the Motor City. Jim's relationship with Classic Rock includes considering Bob Seger, Phil Collen from Def Leppard, Wally Palmer of the Romantics and many others good friends. Jim writes about ‘80s movies, cars, weird food trends and “as seen on TikTok” content.