Mac and Cheese Wars
You’ve heard of breakfast for dinner but have you ever thought about Kraft dinner for breakfast?
Kraft has and the brand is trying to make mac and cheese a breakfast food by giving out special boxes that say “Macaroni & Cheese Breakfast” instead of “Macaroni & Cheese Dinner.” That’s it, no bacon, no anything breakfast-related. A survey found 56% of parents are letting kids eat mac and cheese for breakfast more often right now. So apparently Kraft is taking advantage of that. Meanwhile Cheetos has joined the mac and cheese game with three new flavors…
The secret to a stress-free morning? Kraft Mac & Cheese!
— Kraft Mac & Cheese (@kraftmacncheese) August 4, 2020
Tweet #KMCforBreakfast and #Sweepstakes for a chance to win Kraft Mac & Cheese for Breakfast. We'll give 10 boxes to @FeedTheChildren each time the hashtag is used. NoPurNec.18+VoidWhereProhib https://t.co/L3bD7p8wpK pic.twitter.com/G0AFIrVnEh
The official Instagram account of Chester Cheetah has yet to post about the new product. But a popular snack food account has made the announcement. Mac and Cheetos will be available in Bold & Cheesy, Flamin’ Hot, and Cheddar Jalapeño. Look out, Kraft. Cheetos mac and cheese is exclusively available for purchase at Walmart and Walmart.com.