A Huge Rock and Roll Song Like you’ve Never Heard it Before on a Toilet
When it comes to ad agencies there are some that you remember and some just disappear. The best commercials don’t sell a product it tells a story in 3o or 60 seconds. You have a short time period to grab the attention with good visuals and sometimes even a catchy jingle.
Some commercial ad campaigns over the years that deserve recognition come to mind, Anheuser Bush Bud Light, “Real Man of Genius,” ad campaign. The Oscar Mayer Wiener, “My Bologna commercial,” and my favorite the Snickers, “ Betty White Super Bowl Ad.
A new company coming to town is called, http://www.frontdoor.com . It is a new app starting up this month in April… And it’s a “One-Stop-App For Home Repair And Maintenance Needs. Video Chat With An Expert. Real-time Advice. Free How-To Tips Library”.
So far, the ad campaign has been outrageously funny! This new ad just started and caught my eye and ear. Make sure you listen closely to the jingle in the commercial and you will recognize the hit song from Starship; “We Built This City“. A little front-door-known fact about one of the writers of that number-one song from 1985 is that one writer was Elton John’s side writer, Bernie Taupin.
Now comes the fun part… how do you take a smash hit song and incorporate it into a tv commercial? Simply change the words, make it a parody, and have fun with it! I was blown away by the use of the song and thought, “This is an awesome television commercial”. I rcognized it right away and I find it so crazy that it easily sticks in your brain.
And that is the whole key to making a great TV Spot. Judge for yourself by checking out the video below.
-A Huge Rock and Roll Song Like You’ve Never Heard It Before on a Toilet-