HAPPY BIRTHDAY, FAYGO!
Happy Birthday, Faygo! According to WXYZ, Faygo celebrates its 115th anniversary today, November 4th. Faygo was launched on November 4th, 1907. Per Tabletmag.com, the company was started by two Jewish immigrants named Feigenson in Detroit. In 1921, they shortened their name from Feigenson Brothers Bottling Works to Faygo in an attempt to better sell the soda.
The original flavors of the soda, fruit punch, strawberry, and grape were based on cake frosting flavors the Feigensons used in Russia. In 1934, Faygo made a brief attempt at adding beer to their roster. Then in 1940 they created their famous shield logo and added more flavors and refined their root beer flavor.
You may have had a conversation with out-of-towners about why we call soda, pop. Faygo is the reason for this. They started calling their drink pop because of the sound the top made.
The limited supply of one of Faygo’s newest flavors, Firework, created a market of high prices on eBay. Some prices exceeded $13 for one bottle. I haven’t tried it, but I don’t know if I would pay that much for one soda.
In pop culture, Faygo has been a mainstay for the Insane Clown Posse. Everyone knows someone that’s a “Juggalo” or is one themselves. While ICP has had their share of issues, and Faygo distances themselves from the band, ICP has not stopped supporting Faygo.
Here are a few more things you may not have known about FAYGO per thrillist.com: